CMWorld is an annual content marketing conference by Content Marketing Institute. The Challenge was to create an environment that would Amaze The Audience. The concept originated from beautiful illustrations provided by Content Marketing World. We created artwork that would unify the ringleader’s content and the overall message of the event. We changed the interior of the convention center into a Circus. This was a perfect backdrop for the marketing specialist to show off their talents. These individuals aren’t swallowing swords or breathing fire. They are showcasing the unique ability to curate content in a noisy ecosystem.
We at Puzzle designed a large scale backdrop to create the interior of a circus tent. Designed, printed and routed large figures that are indicative of the circus. Custom footlights, large characters, large round rolling stage. A stage podium to display upcoming speakers. Overhead aerial signage.
Thank you to Content Marketing World for the opportunity to showcase our talents.