Where in the woods is located on the eastern campground at Bonnaroo. We were challenged to create an area that would fill the woods with visual aesthetics that would freshen up the wilderness. We worked with the team at Bonnaroo to transform this area to create a place to relax and enjoy entertainment outside of the main stage.
We at Puzzle Started by creating a brand to associate with the event. We created large scale games to capture the audience’s attention. The cabin area provided a large canvas for artists to create all types of artwork.
We designed and manufactured the stage backdrop, custom DJ booth, large games, graffiti wall, 10’ spray-cans, way-finding and front entrance. We brought the city to Where In The Woods. The graffiti area was a perfect place for guest to explore their creative freedom. The graffiti was removed after each evening to create a blank canvas for each new day. This was a great project to showcase design and manufacturing In-House. Thank you to the team at Bonaroo for allowing us to use our creative freedom.